Blog: PR

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PR

Branded3 and Edit merge to create 265-strong multi-service marketing agency

By Charlie Harris
Branded3 has merged under the brand of fellow St Ives Group marketing agency Edit to form a single, 265-strong marketing…
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PR

Alternative data sources to be used in PR campaigns

By Kerry McGreene
It's becoming more and more apparent that journalists no longer want “fluffy” survey stories from PRs, they want campaigns that…
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PR

The silver bullet for killer digital PR (and link acquisition)

By David White
That's what everyone's looking for, right? The silver bullet, the shortcut that guarantees overnight PR and link building success? Well…
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PR

Bringing link bait back for 2018… well kind of

By Beth Hibbert
Link bait is a phrase that those who are new to SEO have probably never used or even heard before.…
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PR

Building links in 2018: Think like a PR, act like an SEO

By Carrie Rose Balloch
In January 2017, I said link building is getting harder. Well, 12 months later and it’s even more difficult. via…
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PR

What’s the value of a link?

By Laura Crimmons
Or a link building campaign? Or a Digital PR campaign? How do you measure the exact ROI of either each…
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PR

Black Friday 2016 vs 2017: How the internet reacted

By David White
Black Friday has fast become one of the most important trading days of the year, with consumers kickstarting their Christmas…
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PR

How to pitch to journalists

By Audrey Maffre
Hello there, how are you? I am contacting you because I want to tell you about the greatest campaign you’ll…
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PR

Keep your clients close and their competitors closer: 4 ways to monitor competitor activity

By William Hobson
An important part of working in an agency is having a great relationship with the client. It’s efficient, effective, and…
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PR

The best tools to check for new links

By Kerry McGreene
Google Trends is a great platform that holds a wealth of data, making it a perfect source to support a…
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PR

Free tools that will make your life as a digital PR a hell of a lot easier

By Victoria McMahon
One of the best things about being a digital PR strategist is that no two days are the same. Wednesday…
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PR

A round up of successful Spanish campaigns

By Audrey Maffre
Today, let us take you to Spain and teach you about the Spanish approach to PR. But instead of going…
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